The ink essentially looks like used motor oil - when spread across the page, it is dark "dirty" brown. A different "black" in the black family. Some reviewers have noted shades of gray-green-brown
For specific ink properties, we will refer you to the following Noodler's Ink® url:
As a certified retailer for Noodler's Ink® I am able to only list their products at their recommended MSRP. Other certified retailers of this manufacturer are given the exact same guidelines. Should you see prices under the MSRP, I would caution you as to whether or not you are receiving an item from a certified retailer of this manufacturer. Purchasing items from non-certified retailers may invalidated your guarantee. However, only the manufacturer can address that issue with certainly. Remember buying below MSRP may not actually represent a "savings".